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  •  Getting Started
    • Getting Started with Video Cloud Studio
    • Getting Started with your Video Cloud Trial
    •  Learn the Basics
      • Activating and Deactivating a Video
      • Adding a User to a Video Cloud Account
      • Capturing Video Poster & Thumbnail Images
      • Creating a Manual Playlist
      • Creating a Player
      • Creating a Playlist Player
      • Creating a Smart Playlist
      • Determining How Much of a Video is Watched
      • Determining Which Videos Have the Most Views
      • Editing Basic Video Properties
      • Editing Video Properties for Multiple Videos
      • Organizing Videos Using Folders
      • Publishing a Playlist to the Web
      • Publishing a Single Video to the Web
      • Styling a Player
      • Uploading Video Poster & Thumbnail Images
      • Uploading Videos
    • Navigating the Brightcove Support Site
    • Quick Start to Video Cloud
    • Step-by-Step: Video Cloud Publishing Workflow
    • Video Cloud Glossary
    • Training
  •  Managing Videos
    •  Using the Media Module
      • Getting Started with the Media Module
      • Latest Video Cloud Search
    •  Managing Video Files
      • Uploading Videos
      • Replacing a Video Source File
      • Retranscoding Videos
      • Brightcove Video Editor
      • Downloading Videos from Video Cloud
      • Uploading Videos Remote URLs
      • Working with Remote Asset Videos
      • Exporting Video Data
    •  Video Properties
      • Editing Video Properties
      • Editing Properties using Quick Edit
      • Capturing Poster and Thumbnail Images
      • Uploading Poster and Thumbnail Images
      • Configuring Video Availability
    •  Organizing Videos
      • Introduction to Playlists
      • Creating and Managing Playlists
      • Organizing Videos Using Folders
    •  Captions and Audio Files
      • Overview: Adding Captions to a Video
      • Adding Captions to Videos
      • Adding Transcripts to Videos
      • Adding Audio Tracks to Videos
      • Adding Chapters to a Video
      • Generating Captions for Videos
      • Styling Captions
      • Using the Caption Editor
    •  General Information
      • Increasing the Quality of Poster Images
      • Media Sharing
      • Setting Required Fields
      • Working with Cue Points
      • Working with Multi-Lingual Metadata
  •  Managing Players
    •  Using the Players Module
      • Getting Started with the Players Module
      • Step-by-Step: Creating and Publishing a Player
    •  Player Properties
      • Setting Player Properties
      • Setting Player Information Properties
      • Configuring Player Content Restrictions
      • Configuring Player Playback Properties
      • Setting the Player Update Mode
    •  Appearance and Controls
      • Adding Thumbnail Seeking
      • Configuring a Player Overlay
      • Configuring a Playlist Endscreen
      • Configuring Player Controls
      • Configuring the Player Endscreen
      • Configuring Player Localization
      • Configuring the Social Properties
      • Styling Players
    •  General Information
      • Configuring a Player with the Interactivity Plugin
      • Configuring Adobe Analytics Event Tracking
      • Configuring Google Analytics Event Tracking
      • Configuring Player Advertising
      • Configuring Player Plugins
      • Creating a Campaign-enabled Player
      • Generating Player Embed Code
      • Support for Brightcove Player 5
  •  Publishing Videos & Players
    •  Publishing
      • Adding an Application ID to the Embed Code
      • Changing a Video in a Player
      • Choosing a Favorite Player
      • Choosing the Correct Embed Code
      • Publishing a Video to Email
      • Publishing Videos and Playlists
      • Publishing Videos to an In-Page Experience
    •  Publishing to Third-Party Apps
      • Adding a Player to a Facebook Fan Page
      • Embedding a Player on a Google Sites Page
      • Publishing a Player in a Wordpress Page
      • Publishing Players in Facebook Instant Articles
      • Publishing Players in Joomla
    •  General Information
      • Adding a 3Play Media Interactive Transcript
      • Time Stamp
      • Driving Video Views Through Email
      • Dynamically Assigning Videos to a Player
      • Step-by-Step: Creating and Publishing a Player
      • Creating and Publishing High Quality Screencasts
      • Using Multiple Players on One Page
      • Using Reference IDs
  •  Reviewing Analytics
    •  Using the Analytics Module
      • Getting Started with the Analytics Module
      • Analytics Module UI Glossary
      • Brightcove Ad Insights
      • Brightcove Ad Analytics
      • Brightcove QoE Analytics
      • Brightcove QoE Insights
      • Known Issues: Brightcove QoE
      • How to Search for Videos
      • FAQ: Analytics Module
      • Insights Glossary
    •  Analytics Reports
      • Analytics Report Reference
      • Creating Custom Analytics Reports
      • Engagement Report Reference
      • Analytics Insights Essentials
      • Publisher Insights
      • Marketing Insights
      • Managing Scheduled Reports
      • Performance Report Reference
      • Segment Sync
      • Video Details Analytics
    •  Engagement
      • Engagement: Overview
      • Engagement: Usage Trends
      • Engagement: Status Over Time
      • Engagement: Sessions Over Time
      • Engagement: Hours Viewed By
    •  Content
      • Content: Overview
      • Content: Catalog and Explorer
      • Content: Popular Content
      • Content: Trial Drivers and Library Breakdown
    •  General Information
      • Calculating Video Engagement Score
      • Exporting Data
      • Reviewing Player Events in Google Analytics
  •  Social Sharing
    •  Getting Started
      • Getting Started with Social
      • Creating Publishing Destinations
    •  General Information
      • Adding a Facebook Like Button to a Player
      • Creating a Video Clip
      • Enabling Longer Videos In YouTube
      • Publishing Videos to Social Media
      • Publishing a Video to One Social Media Platform
      • Publishing a Live Event to Facebook
      • Publishing a Live Event to YouTube
      • Setting the Privacy Status for a Video
      • Creating a Sprinklr Destination
      • Sharing Videos to X Player Cards
      • Using Auto Sync
      • Viewing Published Videos
    •  Reviewing Analytics
      • Reviewing Social Analytics
      • Reviewing Social Engagement Analytics
      • Reviewing Social Views Analytics
    •  Developers
      • Quick Start: Social API
      • Social API Reference
      • Social API: Error Reference
  •  Live Streaming
    •  Getting Started
      • Delivering Live Streams
      • Brightcove Live: Best Practices
      • Step-by-Step: SRT Live event
      • Step-by-Step: Using the Live Module with OBS
      • Step-by-Step: Using the Live Module with Wirecast
    •  Using the Live Module
      • Client-Side Pre-roll Ads with Live SSAI
      • Creating and Managing Live Events
      • Creating a Video Clip
      • Implementing Server-Side Ads
      • Live Redundancy
      • Multi Language Audio
      • Playback Restrictions with Live Events
      • Reviewing Live Analytics
      • Scheduling Clips
      • Scheduling Live Events
      • Streaming to Facebook and YouTube
      • Brightcove Live - Zoom Integration
    •  General Information
      • Live DRM
      • Live Video Glossary
      • Reducing Latency for Live Streams
      • Supported Encoders for Live Events
    •  Web Conferencing
      • Hosting an Avaya Conference
      • Hosting a Cisco Webex Conference
      • Hosting an INXPO Event
      • Hosting a Zoom Conference
  •  Interactivity
    •  Getting Started
      • Getting Started with the Interactivity Module
      • Configuring the Player Plugin
      • Interactive Video Types
      • Getting Started with Video Interactivity
      • Interactive Examples Gallery
      • Terminology
      • Interactivity Training Videos
    •  Annotations
      • Adding an Text Overlay
      • Adding an Image Overlay
      • Adding an Transparent Overlay
      • Adding an Drawing
      • Adding Chapters to a Video
      • Adding a Quiz Annotation
      • Adding a Time Triggered Action
      • Annotation Options
      • Configuring Annotation Links
      • Looping Back in a Video
      • Reviewing Annotations
      • Styling Annotations
      • Using Dynamic Annotations
    •  Widgets
      • Adding a Poll to a Video
      • Adding a Sign In Form to a Video
      • Adding User Sentiment to a Video
      • Embedding a Form in a Video
      • Using the Custom Widget Library
    •  Projects
      • Creating and Managing Projects
      • Branching Overview
      • Configuring Project Settings
      • In-Video Branching
      • Generating Embed Code
    •  Templates
      • Creating and Managing Templates
      • Applying Templates to Projects
    •  Experiences
      • Overview of Experiences
      • Creating and Managing Experiences
      • Creating a Branching Experience
      • Creating a Slide Sync Experience
      • Creating an Off-Video Chapter Menu
      • Creating a Lesson Experience
      • Generating Embed Code
    •  Analytics
      • Interactivity Reports Reference
      • Core Reports Reference
      • Question Report Reference
      • Gradebook Report Reference
      • Interactive Video Tracking Events
      • Brightcove Interactivity Heartbeat Module Update
    •  General Information
      • Working with Folders
      • Understanding SCORM Integration
      • Migrating from HapYak
    •  Settings
      • Configuring Interactivity Settings
      • Using the Style Editor
    •  Developers
      • Addon API
      • Annotations API
      • Embed API
      • Extension API
      • Accessing Reporting Endpoints
  •  Managing Channels
    •  Scheduled Channels
      • Getting Started with Scheduled Channels
      • Managing a Schedule Channel
    •  Managing Cloud Playout Channels
      •  Getting Started
        • Overview: Cloud Playout
        • Creating a Cloud Playout Channel
      •  General Information
        • Configuring S3 Buckets
        • Ingest SCTE-35
        • Managing Slates
        • Searching for Channels
        • Using Live Redundancy with Channels
      •  Managing Channel Content
        • Managing the Channel Program
        • Managing Programs
        • Adding Static Image Overlays
        • Adding Dynamic Overlays
        • Importing Captions
        • Adding Bumpers to Cloud Playout
      •  Monetizing Channels
        • Monetizing Cloud Playout
        • Adding Mid-Roll Ads to a Channel
      •  Publishing Channels
        • Using Channel Actions
        • Setting a Hard Start for a Channel
        • Generating the Channel Embed Code
        • Viewing Channel Output and Analytics
  •  Marketing Automation 2.0
    •  Getting Started
      • Campaign 2.0 Setup and Integration Manual
    •  General Information
      •  Collecting Viewer ID
        • Configuring Viewer ID Tracking
        • Utilizing user
      •  External Systems
        • Client-side Connections
        • Server-side Connections
      •  Lead Forms
        • Adding a Lead Form
      •  Data Fields
        • Client-Side Data Properties
        • Server-Side: Viewing Data Integration Properties
        • Server-Side: Contact Object Integration Properties
      •  Troubleshooting
        • Client-Side Troubleshooting for Marketo Munchkin and HubSpot
        • Server-Side Troubleshooting
  •  Marketing Automation 1.0
    •  Getting Started
      • Getting Started with Campaign
      • Creating a Campaign-enabled Player
    •  General Information
      • Campaign FAQ
      • Campaign Fields and Data Definitions
      • Campaign Plugin FAQ
      • Configuring Campaign Settings
      • Creating a Campaign-enabled Player
      • Creating a Campaign Lead Form
      • How Campaign Identifies Viewers
      • How Video Benchmark Score is Calculated
      • Publishing a Video to Email
      • Using Custom Metrics and Events
      • Viewing Player Events
      • Viewing Video Activity
      • Viewing Viewer Profile Information
      • Working with UTM Fields
    •  Integrations
      •  Eloqua
        • Creating Custom Lead Forms
        • Eloqua Integration Testing Guide
        • Embedding a Video on a Landing Page
        • Integrating with Oracle Eloqua
      •  HubSpot
        • Creating Custom Lead Forms
        • HubSpot REST API Testing Guide
        • Integrating with HubSpot (Client-Side APIs)
        • Integrating with HubSpot (REST APIs)
      •  Marketo
        • Creating Custom Lead Forms
        • Integrating with Marketo (Munchkin)
        • Integrating with Marketo (REST APIs)
        • Marketo REST Integration Testing Guide
      •  Non-MAP
        • Creating Custom Integrations
        • Integrating with Single Sign-On
        • Using Campaign to Track Viewers
      •  Salesforce
        • Creating Custom Lead Forms
        • Creating Salesforce Object for Pardot
        • Integrating with Salesforce
    •  Administering Campaign
      • Exporting Data from Campaign
      • Exporting Gallery Lead Data
      • Managing Viewer Data
      • Troubleshooting Campaign Issues
    •  Developers (Audience API)
      • Getting Started
      • References
  •  Integrations
    •  Integrations Module
      •  Getting Started
        • Overview of the Integrations Module
      •  Watched Folders
        • Setting Up an Automatic Ingestion Folder on Dropbox
        • Setting Up an Automatic Ingestion Folder on Google Drive
      •  Custom Data Platforms
        • Viewing Data Integration
        • Contact Integration
    •  Salesforce Sales Cloud
      • Overview: Salesforce Sales Cloud Integration
      • Salesforce Connected App Setup
      • Salesforce Properties Setup
      • Audience Insights Salesforce Integration Setup
  •  Administration
    •  General Information
      • Authenticating Studio Users using SSO
      • Configuring Language Settings
      • Configuring Server-Side Ad Settings
      • Creating Custom Metadata Fields
      • Managing Account Information
      • Managing Account Settings
      • Managing API Authentication Credentials
      • Managing Media Sharing Settings
      • Managing Live Settings
      • Managing Playback Rights
      • Managing Profile Information
      • Managing Users
      • Using the Directed Migration Tool
      • Viewing Billing Information
    •  Managing Ingest Profiles
      • Creating Custom Live Ingest Profiles
      • Creating Ingest Profiles for Context Aware Encoding
      • Creating Ingest Profiles for Dynamic Delivery
      • Fields for Live Ingest Profiles
      • Ingest Profiles Best Practices
      • Managing Ingest Profiles
      • Standard Ingest Profiles (DD & CAE)
      • Standard Live Ingest Profiles
  •  General Information
    •  Content Protection
      • DRM Output Protection Settings
      • Overview: Digital Rights Management (DRM)
      • Protecting Videos with HLS Encryption
      • TLS for Media, Player, and API URLs
    •  References
      • Best Practices: Transcoding and Uploading
      • China Delivery Overview
      • Fairplay Certificate Registration
      • Creating Audio-Only Renditions
      • Making Your Video Content Indexable
      • Optimal Video Dimensions
      • Resetting Your Studio Password
      • Studio System Requirements
      • Supported Video and Audio Formats
      • Video Source File Specs and Recommendations
      • Working with 360° Videos
      • Working with Audio-Only Content
      • Working with Multiple Accounts
    •  Architecture
      • Content Delivery Options
      • Domains and Ports that Must Be Accessible
      • Overview of Context Aware Encoding
      • Overview of Dynamic Delivery
      • Migration of Static Videos to Dynamic Delivery
      • Video Cloud Architecture Overview
      • Video Cloud Studio Cookies
    •  Advertising
      • Brightcove Ad Monetization
    •  Community
      • Bright Spot: Community Access
  •  Release Notes
    • Video Cloud Studio Release Notes
  •  Support
    • Contact Sales
    • Viewing the Brightcove System Status Page
    • Known Issues
    • Opening a Support Case
    • Reset Your Support Portal Password
  1. Home
  2. Analytics
  3. Using the Analytics Module

Using the Analytics Module

Learn the basics on using the Analytics module.
  • Getting Started with the Analytics Module
  • Analytics Module UI Glossary
  • Brightcove Ad Insights
  • Brightcove Ad Analytics
  • Brightcove QoE Analytics
  • Brightcove QoE Insights
  • Known Issues: Brightcove QoE
  • How to Search for Videos
  • FAQ: Analytics Module
  • Insights Glossary
Brightcove Support
  • System Status
  • Contact Support
  • Search all documentation
Training
  • Brightcove Academy
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  • Product release notes
  • Documentation updates

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